George Lucas will attend San Diego Comic Con for the first time this month

The king of nerds, Comic-Con, is finally coming. Lucas will be joined by Doug Chiang and Guillermo del Toro for a panel dedicated to the Lucas Museum of Narrative Art.

George Lucas, whose Star Wars movie helped create much of modern fandom, is coming to San Diego Comic-Con for the first time in history, Thursday through Sunday, July 24-27, 2025.

Lucas will be joined by director Guillermo del Toro and Star Wars Prequels production designer Doug Chiang for a panel that will explore the power of the illustrated story and offer a sneak peek of the new Lucas Museum of Narrative Art.

Queen Latifah, the Grammy and Golden Globe Award-winning actress and recording artist, will moderate the discussion Sunday in Hall H, the cavernous and storied arena of the San Diego Convention Center.

The panel of creators will discuss the role of narrative art in society, while tracing humanity's innate desire to draw, animate and bring stories to life for thousands of years.

“We are thrilled to welcome George Lucas to Comic-Con for the first time,” said David Glanzer, Comic-Con Director of Communications and Strategy. “Nearly five decades ago, Star Wars made one of the first public appearances at our convention, along with a booth featuring the now-legendary Howard Chaykin's Star Wars poster as a promotional item.

Promotional materials for George Lucas' first-ever appearance at San Diego Comic Con on July 27.

“Now Mr. Lucas's return, this time for his debut at the Lucas Museum of Narrative Art, is a true full-circle moment.His lifelong dedication to visual storytelling and world-building resonates deeply with us and our community, and the museum's mission to celebrate narrative art in all its forms perfectly reflects what Comic-Con has stood for from the beginning.”

Star Wars has been associated with Comic Con since its earliest days, although, surprisingly, Lucas hasn't made the pilgrimage to the geek mecca himself, preferring to let creatives or fan relations executives show up.  

The

Star Wars panel took place in 1976, a year before the original film's release, but panelists included the creators of the unreleased Star Wars comic book film, writer Roy Thomas, and artist Chaykin. 

And there were many panels on many aspects of Star Wars, although most of them were not the most popular. The only exception was a 2004 panel that brought Lucasfilm's Revenge of the Sith as the title for Star Wars: Episode III. Another was when Harrison Ford, Carrie Fisher and Mark Hamill shared the stage in 2015 for the first look at Star Wars: The Force Awakensalthough this was now in the Disney era and Lucas was not part of it.

The Lucas Museum is dedicated to illustrated storytelling across time, cultures and media, and its collection will include works by Norman Rockwell, Kadir Nelson, Jessie Willcox Smith, N.C. Wyeth, Beatrix Potter, Judy Baca, Frida Kahlo and Maxfield Parrish. There will also be showcases of work by comic book artists including Winsor McCay Jack Kirby, Frank Frazetta, Alison Bechdel, Chris Ware and R. Crumb; and photographers Gordon Parks, Henri Cartier-Bresson and Dorothea Lange.

The museum also houses the Lucas Archive, which houses models, props, concept art, and costumes from Lucas' film career.

The museum, founded by Lucas and Mellody Hobson and located in Los Angeles' Exposition Park, is scheduled to open in 2026.